5 Tips For Making Your Website More User Friendly
When it comes to websites, the importance of being user-friendly cannot be overstated. Since most people only stay on a website when they can quickly find the information they’re looking for, making your site easy to browse is crucial to both retaining and converting new customers. If you want your business website to be successful, you should consider these five tips for making your website more user friendly.
Effective Navigation
A crucial aspect of a website is how easy it is for the user to navigate. If your website isn’t user-friendly, users will leave and go elsewhere. They want the information on your product and or service and that is it. They also want to know how much it will be and when can they get it done.
After over a decade in this industry I am always shocked at how little effort people put into there website and complain they have no business.
Easy To Use
The site should be strait forward and easy to use to the end buyer of your product and or service. It also helps if you have a contact page, so customers can easily contact you with any questions they may have. Another way is to make sure that your website is using common web browser-friendly features, such as tabs and drop-down menus for navigation.
They just want the answer to what ever problem and or service you provide.
Mobile Compatibility
Providing a website that can be accessed from a mobile device is important for any business. Here are five tips to make your website more user-friendly on smartphones and tablets:
1) Optimize your site for small screens. 2) Use responsive design. 3) Keep the text short and concise. 4) Include large clickable buttons that can be easily tapped with a finger.
5) Eliminate clutter. The average user spends less than ten seconds on any given web page. Make your site’s information easy to locate, and give them a reason to stay there.
Clear Call-to-Action
A site needs to be your business generator, with a form fill, Phone call etc people often get this confused and think it is nothing more than, yeah we are on the net.
Your website is NOT a status symbol, it is there as a 24/7 sales person. That is the purpose of a website. If it is not bringing in new clients to your business, you really are wasting time with all of it.
Fast Load Times
One way to make your website more user-friendly is by making sure it loads as quickly as possible. Remember, people have short attention spans and will leave a website if it takes too long to load. This means that every second counts when it comes to loading time, so use this as an opportunity to improve your site’s speed and usability. Compress images, optimize code, use caching and minify CSS/JavaScript files are all good ways to speed up your website load times.
In today’s day and age, people will not call twice, nor will they tolerate a slow and outdated website.
Fred Skaff
Lead SEO
Fred has 10 years In the SEO world that started in web design. He has a passion for helping small business.
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